Dealers 

The Group is increasingly involving the dealer and service network in efforts to reduce the environmental impact of its activities and several new initiatives were launched during the year.

In particular, Fiat Group Automobiles is attentive to the environmental impact of its sales network. During 2010, it identified the principal environmental impacts of commercial sites, and developed a kit of solutions for new projects. Some of those solutions have already been put into practice: for example, at the corporate-owned dealership in Turin (Italy), Mirafiori Motor Village, which was recently renovated using flooring tiles made 50% from recycled materials.

Lastly, Maserati showrooms also give maximum attention to the environment. For new construction, eco-sustainable solutions are applied to ensure that impacts are reduced to a minimum. Alternative energy and new technologies are used for both heating and cooling: photovoltaic panels provide the necessary electricity, while solar heating systems supply hot water, etc. For new projects, the possibility of installing water systems that use gray or rain water is also taken into consideration. In addition, where possible, the construction materials selected are highly-recyclable, durable and have zero or low toxic emissions. Light colors are also recommended for roofing surfaces, to avoid overheating of the building, which is appropriately insulated to minimize heat loss.